smart. straightforward. dynamic.

büji is smart. büji® is a new, smart line of skin care products for people with active lifestyles. They’re smart in their design because they target the root cause of skin conditions, offering relief and protection from them, so you can more fully enjoy the outdoors. We select high quality ingredients and place equal importance in what our products don't contain—dyes, fragrance and other unnecessary potential irritants, to make our products especially smart choices for today’s active and informed consumer.

büji is straightforward. Our mission is clear. We create high-quality, smart products that relieve, protect and condition the skin so you can more fully enjoy the outdoors. Our packaging is clean and concise —it cuts through the clutter of choices and gives you what you want and need.

büji is dynamic. We are committed to innovation and to the needs and desires of our consumers. We listen to you and stay attuned to the latest advancements in skin health to respond in kind with newer, smarter products.